Blessing is a strong word, and hardly a one that comes to mind with COVID-19. Yet, the eternal optimist in me can't help but see the good that has come from this pandemic, specifically in our industry of youth sports.

With the elimination of tournaments in the State of California, our teams have been training in their stable groups since June with no competition against another team. I have heard a number of coaches and players ask, "what are we training for?". That is a fair...

As a new Club Director, you have to figure out a lot of things that you have never done before. One of those tasks may be creating a business budget-- and that can seem rather daunting at first glance. How in the world are you supposed to know all of the expenses that are going to (or could possibly arise) when you have never done this before?

This can all be scary enough of an idea to scare some people away from starting a volleyball club in the first place . Or maybe, you are one of...

It is a simple reality in the world of college volleyball recruiting, email is king when it comes to jump starting the recruiting process. Especially in the era of COVID-19 when college coaches are not able to get out and watch players at tournaments, practices, or camps.

Writing fantastic emails is especially important because it allows you to build rapport with potential colleges through long form messages and video attachments. This is not to say that other communication methods such as...

AmazonSmile is the non-profit wing of the shopping behemoth we all know and use, Amazon. How it works is simple, shoppers can select a non-profit organization (such as your club) to support, and any time they purchase something, Amazon will donate .5% of the transaction to their selected non-profit.

There is no cost to the customer, all they have to do is update their settings in the Amazon app to be using AmazonSmile! This is a fantastic way to engage your club families to support your...

In this video we overview the strengths, weaknesses, and give an inside look at the email tool GMass. This program is built directly on top of Gmail, which means that everything from composing/sending mass emails, building your email lists, and scheduling auto-responders happens directly inside of Gmail.

To start, here is the list of pros for GMass:

Simple and powerful email marketing inside Gmail. *Used by Google's own employees!...

In this video I show how we repurposed a e-commerce platform built for online educators (Kajabi) into an all-in-one solution website solution for our volleyball club.

When COVID-19 first started to shutdown our area, we began searching for ways to keep our club athletes engaged throughout a Shelter-In-Place. We started daily challenges, did endless Zoom calls, reviewed film of matches, and even started a book club (I highly recommend the book club :)

What we learned running these virtual...

One of the most important assets for a volleyball club is an email list. This list of interested parties have given you permission to interrupt their day with an email including information about your club, programs, or latest news.

These people want to hear from you! It is extremely important to use your email list to build a loyal following of people who are craving your content, product, and services. One of the easiest ways to take a warm lead (someone who just subscribed to...

In this video we overview how you can use Kajabi communities for your volleyball club. What is a Kajabi community? You can think of it like a private Facebook group for your entire club to have access to.

In these communities you can:

• Gather all of your players and parents email addresses to run email communication directly through your Kajabi site
• Post discussion topics for your players to respond to
• Run your club dues through these communities (dues can be set up for one-time online...